Adobe Photoshop, Illustrator and Indesign
WordPress, HTML and CSS
Google Analytics and Google Tag Manager
Technical SEO, link building and outreach
Brochures, whitepapers and website content
Google Ads and paid social
LinkedIn, Facebook, Instagram
eDMs and email marketing automation
Adobe Premiere Pro and Sony Vegas
I built and launched Trendy Terrariums as a fun side project. It made a few sales from organic search but wasn’t profitable through Facebook or Google Ads.
I recently built another shop and am now running Facebook/Instagram ads for that – it’s made 32 sales so far but haven’t broke even yet. Did all the research and tweaked the cold campaigns and remarketing settings and strategy – managed to drop cost per click down from $0.70 to just $0.30; now to slowly climb back out… 😆
You can probably tell – I love to learn new things and get my hands dirty. I feel fulfilled by being able to make things. I also feel the most satisfaction in having opportunities to expand my knowledge and skill set.